The challenge
Bring an international youth event together through a coherent visual identity.
One event identity, across every delegate touchpoint.

Bring an international youth event together through a coherent visual identity.
Connect member-state landmarks in a shared illustrated city, with a blue-to-green palette and cloud motifs.
Event graphics applied to signage, flags, notebooks, bottles, delegate materials, and merchandise.
An identity system that carries consistently from small printed pieces to the venue environment.
Explore the details. Select an image for a closer look.
Bring a challenge, a half-formed idea, or a bigger ambition. We will find a useful place to start.