The challenge
Turn a broad appliance-repair offer into a fast, credible path from an urgent household problem to a booked service visit across the Austin metro.
Nova
Urgent appliance repair, made easy to act on.
- Discipline
- Web design / Development / Local SEO
- Sector
- Home services
- Year
- 2026
- Project
- Client work
The idea
Design around the moment someone needs help. Clear service choices, visible trust signals, and persistent call, text, and request options keep the next step close on every page.
Made connected
A responsive multi-page website with focused appliance and refrigeration service pages, Austin-area location pages, active offers, FAQs, testimonials, brand coverage, and direct conversion paths for phone, text, and online requests.
The outcome
A production website with a practical information architecture that connects service intent to a clear action while giving Nova room to expand its services and local search presence.
Inside the work
Designed around the visitor journey.
A fast path from fault to technician.
When an appliance fails, visitors rarely want to browse. Call, text, and request-service actions stay visible across the experience, shortening the route from an urgent problem to a real conversation.
Every repair need has a focused destination.
Dedicated pages cover refrigerators, ice makers, freezers, washers, dryers, dishwashers, ovens, cooktops, and microwaves, with deeper content for sealed systems and built-in refrigeration.
Built around the Austin service area.
A reusable location-page system gives Austin and eleven surrounding communities relevant service information while creating a practical foundation for local search discovery.
Proof arrives before the booking decision.
Same-day availability, parts guarantees, insured and EPA-certified technicians, a clear three-step process, brand experience, and customer feedback answer the questions homeowners ask before they call.
Structured to keep growing.
Reusable service cards, offers, FAQs, brand lists, and location modules keep the experience consistent as Nova adds new repair categories, service areas, and useful customer information.
Selected screens
Explore the website, screen by screen. Select an image for a closer look.
Next project
EQUIPO
The next opening
Bring a challenge, a half-formed idea, or a bigger ambition. We will find a useful place to start.